Anna Johnsrud
As a member of the Corporate Development and Innovation team at Independence Blue Cross (IBX), Anna has been involved in advancing the organization’s human-centered innovation approach through leading project teams through IBX’s methodology to solve critical challenges, assisting in the creation of programming, and ensuring communication of key innovation activities. Anna knows and understands the importance of keeping our members at the center of all we do. She loves using creativity and energy to tackle anything that comes her way. She has been with IBX since 2008 in a variety of roles in Strategy and Corporate Planning before joining the Innovation team in 2012.
Eight digital health start-ups in the Dreamit Health class of 2017 participated in a Shark Tank-style business pitch to representatives from Independence Blue Cross. Since 2012, the Dreamit Health Philadelphia accelerator has given entrepreneurs support to turn their innovative ideas into real-life, workable health care solutions. As we gear up for Demo Day for the Dreamit Health Philadelphia class of 2017,…
Tips to get creative ideas flowing
Help foster innovation by asking people to agree to guidelines, like being positive and open minded. Defining innovation can be challenging. For us, innovation means thinking differently, exhibiting creative behaviors, and continually doing things in new ways to create positive change. We want our employees to feel empowered to foster innovation. But, how can we be innovative in our everyday work?…
The Independence Blue Cross innovation team teaches workshop participants our human-centered approach to problem solving to help them tackle their unique business challenges. Do you have a business challenge that keeps you up at night? Could you use some help with creative problem solving? Don’t fear — the Independence Blue Cross innovation team is here!…
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Jefferson innovation parternship
Philly’s NextFab makerspace used the Independence Blue Cross logo for a 3-D printing demo during a recent Jefferson Health Speakers Series at our Center for Health Care Innovation. Philadelphia is widely recognized as a hub for innovation and entrepreneurship. Independence Blue Cross (Independence) and Jefferson Health — two organizations with long-standing traditions of leading change in our region — have forged a strategic relationship to reinvent health care access and delivery by helping to create solutions to some of the industry’s biggest challenges….
The IBX Human-centered design innovation toolkit
We are really excited to share our new innovation toolkit! It is another way Independence Blue Cross is helping organizations address their unique business challenges using the core principles of Human-Centered InnovationSM — our launch pad and process for pioneering new ideas to change the way health care is designed, delivered, and experienced via human-centered design….
Independence Blue Cross supports the mission of TechGirlz in Philadelphia to inspire middle-school girls to become interested in technology careers.
Although more doors are opening for women pursuing technology careers, there’s still a lot we can do to get young women excited about opportunities available in this booming field. That’s where TechGirlz has stepped in. Through workshops and an entrepreneurial summer technology camp, this Philadelphia nonprofit is inspiring middle-school girls to be tomorrow’s tech leaders through hands-on experience and access to women with established tech careers….
Innovation Insights Series Sparks Discussion Around Great Ideas
When we opened the Center for Health Care Innovation at Independence Blue Cross in 2014, we wanted it to be a place where people could come to share and discuss great ideas. With this in mind, our Innovation Insights discussion series was born.

What is the Innovation Insights Discussion Series?

Every month, we invite top leaders and thinkers from our organization and the Philly community to the Center for Health Care Innovation to talk to our employees and guests about new business ideas and the latest industry developments….
Philadelphia is an innovation hot spot these days, with everyone from international corporations to small start-ups working together to bring new ideas and development to the health care industry. At the forefront, Independence Blue Cross is proud to have a leading role in this innovative environment. One key focus is our use of health care data to make a difference in health care management and long-term care….
Benjamin Franklin would be happy to know that his legacy of innovation is alive and well in Philadelphia, thanks to our city’s community of passionate, self-proclaimed “geeks.” These scientists, developers, artists, makers, and educators will be honored at the fifth annual Philadelphia Geek Awards on August 15, presented by Geekadelphia and the Academy of Natural Sciences of Drexel University….
With more than 100 workshops, talks, meetings, lunches, happy hours, brainstorming sessions, and demos, Philly Tech Week, April 17 – 25, showcases Philadelphia as a hub for innovation. A true testament to how big tech is in the city, last year 25,000 people attended 130 events organized by 250 partners. And the 2015 Philly Tech Week is set to break the record….