Eight digital health start-ups in the Dreamit Health class of 2017 participated in a Shark Tank-style business pitch to representatives from Independence Blue Cross. Since 2012, the Dreamit Health Philadelphia accelerator has given entrepreneurs support to turn their innovative ideas into real-life, workable health care solutions. As we gear up for Demo Day for the Dreamit Health Philadelphia class of 2017,…
Tips to get creative ideas flowing
Help foster innovation by asking people to agree to guidelines, like being positive and open minded. Defining innovation can be challenging. For us, innovation means thinking differently, exhibiting creative behaviors, and continually doing things in new ways to create positive change. We want our employees to feel empowered to foster innovation. But, how can we be innovative in our everyday work?…
The Independence Blue Cross innovation team teaches workshop participants our human-centered approach to problem solving to help them tackle their unique business challenges. Do you have a business challenge that keeps you up at night? Could you use some help with creative problem solving? Don’t fear — the Independence Blue Cross innovation team is here!…
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Philadelphia arts and business
Philadelphia is home to a thriving arts scene and world-class local businesses. Working together, the arts and business communities can create something vibrant, innovative, and uniquely Philly. That’s where the Arts + Business Council of Greater Philadelphia comes in. The council was created to support arts organizations by sharing skills from the business world. Now, new initiatives are reversing these roles,…
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clio health award
The Live Fearless ad campaign is charging forward with its message of optimism and empowerment, this time winning a Clio Health award for its Fearless Nation video series! Live Fearless is the most successful campaign in Blue Cross Blue Shield Association* history, and another example of the power of collaboration between the Blues….
Jefferson innovation parternship
Philly’s NextFab makerspace used the Independence Blue Cross logo for a 3-D printing demo during a recent Jefferson Health Speakers Series at our Center for Health Care Innovation. Philadelphia is widely recognized as a hub for innovation and entrepreneurship. Independence Blue Cross (Independence) and Jefferson Health — two organizations with long-standing traditions of leading change in our region — have forged a strategic relationship to reinvent health care access and delivery by helping to create solutions to some of the industry’s biggest challenges….
IBX innovation director Michelle Histand walks workshop challenge participants through the process of putting people first when they’re problem-solving. Cross your arms. Now try crossing them the opposite way. Feels strange, doesn’t it? Try it a few more times, and it won’t feel as strange. To be innovative, you have to practice getting comfortable doing uncomfortable things….
Better leadership through innovation in health care
Got your eye on the next big thing? As consumers, we’re continually surrounded by the new, the advanced, the technologically superior. I’ll admit it; I’m a bit of a gadget guy and I’ve fallen for some fancy – but oh so fun – toys. My 3D curved TV? I can honestly say I love that machine….
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Telemedicine, also known as telehealth, allows you to communicate with a doctor quickly and efficiently.

Could telemedicine change your approach to healthcare?

It’s 11 p.m., and you are woken by the sound of crying. A peek into your son’s bedroom confirms your fears: he’s sitting up in bed, holding his ear, and in tears. You’ve been here before — this isn’t the first ear infection he’s faced. You know the quickest path to a painless night and quality sleep is a prescription,…
The IBX Human-centered design innovation toolkit
We are really excited to share our new innovation toolkit! It is another way Independence Blue Cross is helping organizations address their unique business challenges using the core principles of Human-Centered InnovationSM — our launch pad and process for pioneering new ideas to change the way health care is designed, delivered, and experienced via human-centered design….