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IBX Insights

Prioritizing the Health of the Millennial Generation

Shot of a young businesswoman brainstorming on a whiteboard in modern office

Millennials are known for driving fitness fads and health trends, but the reality is this: research shows the millennial generation is less healthy than previous generations at the same age. What could declining health trends mean for the future of your organization, with millennials as the soon-to-be largest segment of the workforce? Learn how the health of millennials may impact your costs and employee productivity.

The Blue Cross and Blue Shield Association is an association of independent Blue Cross and Blue Shield Plans.

IBX Insights Team

The IBX Insights Team is here to provide tips on using your health insurance and living a healthy life.